La Mer | Genaissance — Kelsey D. Martinez

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LA MER | GENAISSANCE

LOCATION: SHANGHAI, CHINA

PROJECT: AN ULTRA-LUX EXPERIENTIAL EVENT HIGHLIGHTING GENAISSANCE NIGHTBALM AND CELEBRATING THE ARTISTRY AND CRAFTSMANSHIP BEHIND GENAISSANCE DE LA MER.

GUESTS ARE LED ON A JOURNEY OF DISCOVERY WHERE THEY WILL INTERACT WITH EACH PRODUCT AND LEARN ABOUT THE INGREDIENT THAT SITS AT THE CORE OF THE GENAISSANCE DE LA MER FAMILY, CRYSTAL MIRACLE BROTH.

THIS EVENT ALSO INCLUDES TWO ARTIST PARTNERSHIP INSTALLATIONS CREATED BY THE ARTIST TEAM AA MURAKAMI.